Saskatoon, SK — Est. 2004

We are 3fish Strategy

Since 2004, 3fish Strategy has helped small and medium-size businesses, global corporations, and not-for-profit organizations reach their audiences and their goals with creative strategies.

We help you make a difference in the world in your own way.

22
Years distilling what
matters for our clients
Where clients get stuck

Busy isn't the same as effective.

Most organizations don't have a marketing problem — they have a strategy vacuum, and they've been filling it with tactics. A new website, a rebrand, another initiative — it looks better for a season, then the same problems come back through the walls. Here's how we usually see that play out, and where we come in.

Where you start

The holding pattern

Plenty of activity, no senior direction — effort scatters across whatever felt most urgent that week.

Where we start

The groundwork

A focused diagnostic — stakeholder interviews, a hard look at your market and message, a roadmap. Fixed fee, defined finish line.

Where it moves

Operationalizing

Embedded a day or two a week, directing the plan into motion — not just recommending it from the sidelines.

Where it lands

Built to run

The plan, and your team's capacity to run it, stays with you moving ahead.

What we do

Three disciplines. One direction.

01

Strategy

We partner with clients to turn complex challenges into clear direction — drawing on two decades across diverse industries to see what matters quickly, and set a course everyone can follow.

02

Marketing

A great idea is only the beginning. We take vision to deployment — refining, iterating, and executing your website, video, and marketing materials so the work actually reaches people.

03

Communications

We help clients reach their goals through strategic, well-timed communication — because how you connect and engage is what turns an idea into lasting change.

Why 3fish

Most consultants leave you with a plan. We build your team's capacity to run it.

TWO DECADES

Across the industries that run this province

Brand, communications, and growth work with small and medium-size businesses, national brands, and non-profits — so we see what matters quickly and set a clear direction from day one.

STRATEGY THAT TRANSFERS

Not just a plan — your people's ability to run it

We refine, iterate, and execute alongside your team, so the thinking stays after the project wraps. Your leaders get sharper at telling the company's story, not more dependent on ours.

Based in Saskatoon, Trevor Percy is regarded for his analytical approach, sound judgment, and dedication to high standards — a consistent focus on quality and effective communication that supports both organizational and community objectives.
How we work

Distill what matters. Then build it.

Whether it's a website, a campaign, a launch event, or a year of communications support, the path is the same — understand the situation properly, agree on the direction, then execute it with you.

1

Listen

Conversations with the people who know the organization best, and a hard look at how you're currently seen from the outside. Most of what matters surfaces here.

2

Distill

Research and judgment applied to what we heard — turning a complex situation into a clear direction, and a shortlist of what deserves your attention first.

3

Build

Vision is critical, and it's only the beginning. We refine, iterate, and execute the actual work — the site, the video, the campaign, the material.

4

Onward, Forward

Measurable results reviewed together, and the thinking remains with your team — so what we build keeps working.

Since 2004

Companies & organizations we've worked with

1Hope WinnipegAction AccordAT FashionBelleMaisonCasa DecorCCS Energy ServicesCentreVentureCool Springs RanchFarm WorldHappy Hour HereHazcoIntelliconnJen RoneyKinesiology Association of SaskatchewanKTAGLumberJack PelletsMy PhotoGlassNaturally AmpedPercy CommunicationsPopeye's SupplementsRiver Valley AgSariliaSaskatoon Police CommissionSecurity GlassSaskatchewan Indian Institute of TechnologiesSpirit Path UnitedStrat PlusTaylor Risk SolutionsTervitaVeriGrainVirtual Health HubWalker's Water SystemsWestern Chiefs Economic AllianceWhitecap Dakota NationYoga With Joy

Start here

We'd love to hear about you and your ideas.

Thirty minutes, no pitch deck. Tell us where you're headed, and we'll tell you what it would take to get the market to notice.

Email Trevor

We are proudly based in Saskatoon, Saskatchewan, Treaty 6 Territory and the Homeland of the Métis.